The internet is a wonderful communication tool. Emakina has a complete understanding of the full range of uses and offers the following interactive services:

• Launching of brands, products, services
• Internet media strategy : media planning using steath or “buzz” techniques, viral and guerilla marketing
• On-line promotions and interactive games : an ideal means of interacting with the target audience and positioning the brand in a specific context
• Online direct marketing : targeted email campaigns, newsletters, RSS, blogs, narrowcasting
• Viral, buzz, word-or-mouth marketing : developing viral campaign concepts and targeted dissemination
• On-line communities : conception, creation and management
• Emerging media : mobile phones, interactive television, PSP, iPod, PMP...

Proximus Moblogs

In an increasingly competitive mobile telephone market, Proximus needs to gain the loyalty of an increasingly volatile set of customers, especially among teen-agers and college students who expect high-value services. With this in mind, Emakina conceived the idea for moblogs – a platform that allows all Proximus customers to instantly publish on the internet photos taken with their mobile phones simply by sending a text message. Every day, several thousand of these photos are published on the net thanks to this service, which has been growing more popular each month.

URL : http://www.proximusmoblog.be

References

Accenture, AGC Flatglass Europe, Aventis, Brussels Airlines, CBR, Coca-Cola, D'Ieteren, Ex Machina Television, FEB, Fortis Bank, Gevers and Partners, JWT, Nestlé Belgilux S.A. - N.V., Philips Belgium , Proximus, Sadinter, Solvay, Swift, Total, UCB, Unilever, Wrangler

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